2024年游戏行业报告.docx

2024StateoftheGameIndustryPRESENTEDBYGDCand(§78gDeveloperThispastyearhasbeenchallengingforthegameindustry.Severalstudioshaveclosedtheirdoorsandthousandsofdevelopershavebeenlaidoff,asincreasedstudioconglomerationimpactstheworklandscapeandprospectivejobmarket.GenerativeAlappearspoisedtoincreaseproductivity,thoughsomefearthetechnologycouldleadtomoreupheaval.Butwithchallengescomeopportunities.TheriseinfilmandTVadaptationsisbringinganewaudiencetogames.Studiosareexploringtheiroptionswithgameengines.Unionizationcontinuestogainsupport,especiallyamongyoungerdevelopers,Withsometeamsformingunionsattheircompanies.Weaskedover3,000gamedevelopersabouttheirworkandtheindustry.Wefoundthey'reimplementingmoreaccessibilityoptionsintotheirgames,they'regrowingfrustratedwithsocialmedia,andthey'redividedonmandatoryreturn-to-officepolicies.The2024StateoftheGameIndustrysurveyisthetwelfthinanongoingseriesofannualreportsthatofferinsightintotheshapeoftheindustry.Thisyear,GDCworkedwithresearchpartnersatOmdiatodissectandanalyzethesurveydata,providingmoredetailedinsightthanwe,veeverhadbefore.Thisyear'sreportcontinuesourcollaborationwithGameDeveloper,withthetwoteamsworkingtogethertoprovidemorecontextandclarityforthesurveyresults.Thankstoallwhoparticipatedfortheirthoughtsandperspectives.Editor,sNoteTosayit,sbeenatoughyearforgamedeveloperswouldbeanunderstatement.Developershavefacedadversityanduncertaintyateveryturn,astechnologyshakeupsandworkplaceinstabilitycontinuetoshiftthewiderindustrylandscape.Inprecarioustimeslikethese,theperspectivesandexperiencescapturedwithinthe2024StateoftheGameIndustryreportbecomemorevaluablethanever.ThisreportremainsoneofmyfavoriteprojectsfortheGameDeveloperteamtoworkonalongsideGDC一largelybecauseitisuniquelypositionedtoelevatethevoicesofthepeoplewithingamedevelopment,justasmuchasitcanhighlightchangingtechnologytrendsandindustrydemographics.Withinthisyear'ssurvey,you,llfinddataandcommentaryonhowdevelopersareweatheringtheissuesdirectlyimpactingtheirlives.Throughoutthesepages,developersweighthepros,cons,andimpactofkeyissueslike:divisiveretum-to-officepolicies,ongoingwavesoflayoffs,theimpactofsweepingstudioacquisitions,shiftsintheunionizationlandscape,ethicalconcernsaboutgenerativeAI,andtheeverpresentissueofcrunch.Documentingand,moreimportantly,listeningtotheseperspectivesarevitaltonavigatingdifficultissuesinawaythatbestservesgamedevelopers.Doingsoempowerseveryoneinvolved,fromGDCandGameDevelopertogamecompaniesanddevelopersthemselves,toadvocateforabetterindustryforall.AlissaMcAloon,PublisheratGameDeveloperResearcher,sNoteGDC,sStateoftheGameIndustry2024isonceagainatreasuretroveofdataandinsight.Thisyear,researchersatOmdiawereaskedtocollaborateontheproject,usingourexhaustivegamesindustrydatatoprovidefurthercolortothetrendsrevealed.Together,thisprovidedGDCandOmdiatheopportunitytohelpgamedevelopersbetterunderstandtheindustrythey'reanactivepartof.Themoststrikingobservationderivedfromjoblossesintheindustry-naturallyapressingconcernformany.Amongtheinsightfuldevelopercommentsonthesubjectwasthefollowing:ttStudiosgrewtooquicklyduringthepandemic.,Thisstatementisborneoutbygamesindustrydata,whichshowsaCoviddrivenhumpofextrarevenuein2020and2021,collectivelytotallingabout$50bnoverexpectedfigures.But2022and2023showedareversiontothespendtrendlineseenpriorto2020,thusthisreductioninheadcountispartlycausedbycompaniesbelatedlyadjustingtothenew,lesspositivemarketreality.However,withtheforecastreturningtosteadygrowthto2027,thisoughttopresentamorestablepictureforemploymentlevelsinfuture.Foradeeperdiveongamesindustrytrends,Omdia,sTrendsToWatchseriesisnowavailableforsubscribers.DomTait,ResearchDirectoratmdiaStateoftheGameIndustry2023Majorityofdevelopershavelessthan10yearsofexperience,morelikelytoworkatsmallerstudiosThenumberofrespondentswhohavebeeninvolvedwithgamedevelopmentfor10yearsorlessremainsinthemajority(56%),keepingconsistentwithpreviousyears.Howmanyyears(ifany)haveyoubeeninvolvedingamedevelopment?Underayear3%1-2years10%3-5years21%6-10years22%11-15years15%16-20years12%21-25years7%26-30years4%Morethan30years3%N/A-Notinvolvedindevelopment4%Thisyear,wewantedtotakeacloserlookatthedemographicmakeupofwho,sbeenintheindustrythelongestthedecision-makerswhohavebeenpartofthegameindustryfordecades.Basedonthesurvey,wefoundthatmenmakeupalargemajority(87%)ofgamedeveloperswith21yearsormoreexperienceinthegameindustry,andwhitemenarethebiggestdemographicoverall(92%).Whenwelookedatindividualgroups(byraceandgender),wefoundasmallpercentageofAsianmen(15%),Hispanic,1.atinoorSpanish-Originmen(8%),Blackmen(6%),andwhiteandAsianwomen(5%each)reportedhaving20yearsormoreexperienceingamedevelopment.TherewerezeroBlackwomenorHispanic,1.atino,orSpanish-Originwomeninthesurveywhoreportedthesame.StateoftheGameIndustry2023Whatbestdescribesyourjobrole?(Chooseallthatapply)GameDesign34%ProgrammingZEngineering33%Production&TeamManagement31%Business&Finance20%VisualArts19%Narrative/Writin