联合国贸易发展委员会-K-content走向全球:政府支持和版权政策如何推动大韩民国的创意经济(英).docx
K-CONTENTgoesglobal:HOWGOVERNMENTSUPPORTANDCOPYRIGHTPO1.ICYFUE1.1.EDTHEREPUB1.ICOFKOREA'SCREATIVEECONOMY©2024,UnitedNationsThisworkisavailablethroughopenaccess,bycomplyingwiththeCreativeCommonslicencecreatedforintergovernmentalorganizations,athttp:CreatiVeCornmc)ns.orIiCeSSeSby3.0io.Thefindings,interpretationsandconclusionsexpressedhereinarethoseoftheauthor(三)anddonotnecessarilyreflecttheviewsoftheUnitedNationsoritsofficialsorMemberStates.ThedesignationsemployedandthepresentationofmaterialonanymapinthisworkdonotimplytheexpressionofanyopinionwhatsoeveronthepartoftheUnitedNationsconcerningthelegalstatusofanycountry,territory,cityorareaorofitsauthorities,orconcerningthedelimitationofitsfrontiersorboundaries.MentionofanyfirmorlicensedprocessdoesnotimplytheendorsementoftheUnitedNations.Photocopiesandreproductionsofexcerptsareallowedwithpropercredits.Thispublicationhasnotbeenformallyedited.UnitedNationspublicationissuedbytheUnitedNationsConferenceonTradeandDevelopmentNCTADDITCTSCE20233ISBN:978-92-1-358548-1AcnowledgementsAcknowledgementsThestudywasprepared,underthegeneralguidanceofTaisukeIto,DongWuandMarisaHendersonoftheTradingSystems,ServicesandCreativeEconomyBranchattheUnitedNationsConferenceonTradeandDevelopment(UNCTAD),byTaeHeeKimiincollaborationwithKatalinBokor.MihoShirotori,theActingDirectoroftheDivisiononInternationalTradeandCommoditiesatUNCTAD,providedthestrategicguidanceandoversightforthepublication.UNCTADgratefullyacknowledgesthesignificantntributionstothestudyofJenSnowball(RhodesUniversity,SouthAfrica).ThestudyalsobenefitedfromextensivecommentsandresourcesprovidedbytheMinistryofCulture,Sports,andTourismaswellasexternalexpertsoftheRepublicofKoreaspecializingincontent-basedindustriesandcopyright.ExternalexpertsincludedYoungHoonSongandDongWook1.eefromtheKoreaCreativeContentAgency,JinTae1.eeandYunSeokPakfromtheKoreaCopyrightCommission,andChoeKyongSoofromtheKoreaDevelopmentInstitute(KDI)SchoolofPublicPolicyandManagement.SubstantiveandeditorialfeedbackwasprovidedbythefollowingUNCTADstaffmembers:GrahamMott,ZenathanAdminHasannudin,YutaroSakataand1.auraMoresino-Borini.Designandlayoutworkwasdoneby1.auraMoresino-Borini.ABBREVIATIONSANDACRONYMSAbbreviationsandacronymsCMOcopyrightmanagementorganizationFTAfreetradeagreementIPRintellectualpropertyrightsISPInternetserviceproviderKCCKoreaCopyrightCommissionKCOPAKoreaCopyrightProtectionAgencyMCSTMinistryofCulture,Sports,andTourismKCTIKoreaCultureandTourismInstituteKOCCAKoreaCreativeContentAgencyKOFICEKoreaFoundationforInternationalCulturalExchangeKOTECKoreaTechnologyFinanceCorporationKOTRAKoreaTrade-InvestmentPromotionAgencyNIPANationalITIndustryPromotionAgencyOECDOrganizationforEconomicCo-operationandDevelopmentRMIrightsmanagementinformationRTAregionaltradeagreementSNSsocialnetworkingserviceTPMtechnologicalprotectionmeasuresTRIPsTrade-RelatedAspectsofIntellectualPropertyRightsUCCUniversalCopyrightConventionWIPOWTOWorldIntellectualPropertyOrganizationWorldTradeOrganizationCONTENTSContentsAcknowledgementsiiiAbbreviationsandacronymsivINTRODUCTION1I. THEPURPOSEOFCU1.TURA1.PO1.ICYANDTHERATIONA1.EFORGOVERNMENTSUPPORTFORTHEARTS3II. OVERVIEWOFTHECONTENT-BASEDINDUSTRY9A. Globalmarkettrends10B. Content-basedindustrytrendsintheRepublicofKorea12III. PO1.ICYOFTHEGOVERNMENTOFTHEREPUB1.ICOFKOREAFORTHECONTENT-BASEDINDUSTRIES15A. Publicpolicyforthegrowthofthecontent-basedindustry16B. Copyrightpolicytoincentivizecreatorsandprotectcopyrightedworks18C. Financialincentives22D. Institutionalframework231. 1.egislativeframework232. Governance25CONC1.USIONANDIMP1.ICATIONS27Endnotes33References37Annexes1. Top25economieswithlargestrevenuesinthecontent-basedindustries432. Trendsinthecontent-basedindustryoftheRepublicofKorea,2016-202044Boxes1. OverviewofthegrowthoftheKoreanwaveorHallyu142. SuccessfactorsdrivingthepopularityoftheKoreanwaveorHallyu173. BrandpoweroftheRepublicofKoreaassociatedwiththeKoreanwaveorHallyu26Figures1. Globalmarketsizeofthecontent-basedindustries102. Globalmarketsizeoftheanimation,film,andmusicindustries113. Totalsales,exports,andemploymentinthesectorsoftheRepublicofKoreacontent-basedindustry134. Intellectualpropertyrightsandcopyrightstradebalance145. Timelineofpolicymeasures,domesticsalesandexportsofcontent-basedindustryintheRepublicofKorea16TablesCONTENTS1. Sizeoftheglobalcontent-basedmarket122. Illustrativemeasuresoncopyright193. MainrevisionsoftheCopyrightActintheRepublicofKorea214. 1.awsrelatedtothecontent-basedindustryintheRepublicofKorea24Creativeindustriesareamongtheworld'smostrapidlyexpandingsectors,offeringaviableavenueforeconomicdevelopment,particularlyfordevelopingcountries.Creativeindustriescanbedefinedas“industrialsectorswhichcomprisetangibleproductsandintangibleintellectualorartisticserviceswithcreat